We love what the design group Quietroom did with this parody of branding standards for *Santa* (if Santa was a brand):
It’s a great demonstration of what establishing a brand looks like, if even a bit over-the-top. But, then, it is about *Santa*, and he goes down chimneys a quarter of his girth and flies in a reindeer-powered sleigh.
Don’t worry, though. We definitely know just how *real* he can be.
Happy Holidays!